Webinars

Food Safety

2019 Food Safety Webinar

11/13/19

This webinar discusses the successes and challenges of the 2019 farmers market season as it pertains to food safety. Learn about safe food sampling, cottage food labeling, eggs and egg cartons, kombucha, and hemp/marijuana/CBD at farmers markets from an MDARD inspector.

2018 Safe Food Sampling Webinar

6/14/18

This webinar reviews the MDARD Safe Food Sampling Guidelines paired with real-world examples for providing food samples at a farmers markets. Mandi Cooley from MDARD, Michelle Gagliardi from MIFMA, and Danielle Welke of MI Ice Pops present take a dynamic approach on best practice for providing safe food to farmers market visitors.

Economic Development

Farmers Markets as Engines for Economic Opportunity: Power in Numbers

9/11/17

This webinar showcases the pilot work being done in Michigan to understand the Economic Contribution of Farmers Markets to local communities. It is an overview of the Michigan Farmers Market Association’s (MIFMA) steps forward in economic contributions of markets to their local communities through strong data collection. Collecting strong data gives farmers markets the benefit of seeing change, from year to year. While most markets have already begun to collect data at a baseline level, this webinar helps to explain the need for more in-depth metrics. This discussion of different types of data collection tools helps markets start the process and demonstrate their reach to community members, funders, governing bodies, and potential market vendors.

Food Access

Accepting SNAP at Direct Marketing Sites and Farmers Markets

2/13/20

Direct Marketing Sites and Farmers markets can accept Supplemental Nutrition Assistance Program (SNAP) benefits to create a win-win-win opportunity for their market, their vendors, and the health of their community. Accepting SNAP, which is distributed via the Michigan Bridge Card, can increase revenue for vendors, contribute to vendor recruitment and retention for the market and increase access to fresh, nutritious, local food for residents of your community.

This webinar discusses how accepting SNAP benefits can benefit a direct marketing site and farmers market, the steps to getting started, and how a market can facilitate SNAP transactions between customers and vendors.

Accepting WIC Project FRESH & Senior Project FRESH/Market FRESH at Michigan Farmers Markets

2/8/18

Learn about how to become authorized to accept WIC Project FRESH and Senior Project FRESH/Market FRESH at farmers markets. This webinar discusses the similarities and differences between the two programs, how to participate, and what resources are available to help implement the programs and inform customers.

Supporting Food Assistance at Farmers Markets: Costs, Barriers, Needs and Opportunities

4/30/2015

This webinar highlighted a feasibility study conducted by Growing Hope that explored what is needed to increase food assistance acceptance and sales at farmers markets.

SNAP Outreach Webinar: How Your Agency or Organization Can Promote SNAP Acceptance at Farmers Markets

4/29/2014

Of the more than 300 farmers markets in Michigan, almost half currently accept Supplemental Nutrition Assistance Program (SNAP) benefits via the Michigan Bridge Card. Once a farmers market begins accepting SNAP benefits, one of their biggest challenges is creating awareness among SNAP clients within their community that the market accepts this form of payment and the potential benefits of shopping at the farmers market. If you or the organization you work for wishes to aid farmers markets in Michigan in their outreach efforts to SNAP clients, this webinar is for you!

Supporting SNAP Acceptance at Farmers Markets in Your Community

2/26/2014

Michigan farmers markets that accept Supplemental Nutrition Assistance Program (SNAP) benefits via the Michigan Bridge Card help improve the economic viability of their vendors, the health of their customers who have greater access to fresh fruit and vegetables, and the social capital of their community. If you or the organization you work for wishes to support farmers markets in Michigan in that accept SNAP Bridge Cards, this webinar is for you!

Key Findings from the SNAP-Ed Food Navigator Pilot Project

7/12/17

During this webinar recording, you'll learn about the mix-method approach used to evaluate the Food Navigator Pilot, as well as key evaluation findings, including indicators from the SNAP-Ed Evaluation Framework.

Navigating SNAP-Ed Programs and Partnerships at Farmers Markets: Lessons Learned

11/15/16

A webinar by Michigan Farmers Market Association on "Navigating SNAP-Ed Programs and Partnerships at Farmers Markets: Lessons Learned"

Building Partnerships between SNAP-Ed Programs and Farmers Markets

7/18/16

This session explained the food navigator role and what MIFMA hopes to learn from the pilot program. The session also discussed creating partnerships with SNAP Education at your market.

Food Navigator Program

Key Findings from the SNAP-Ed Food Navigator Pilot Project

6/29/17

This webinar, hosted by the Public Health Institute’s Center of Wellness and Nutrition (PHI), will be presenting key findings from the Farmers Market Food Navigator Project. Learn more about the mix-method approach used to evaluate the Food Navigator Pilot, as well as key evaluation findings, including indicators from the SNAP-Ed Evaluation Framework. The Food Navigator pilot included: 1) designated Food Navigators onsite during farmers market operating hours to guide low-income consumers, 2) the MFF social marketing messaging featuring Michigan Harvest of the Month™ (MiHOTM), and 3) experiential nutrition education programming in collaboration with SNAP-Ed partners (e.g., cooking demonstrations and food tastings).

Navigating SNAP-Ed Programs and Partnerships at Farmers Markets: Lessons Learned

11/15/16

This webinar reflected on lessons learned over the course of the Food Navigator pilot program, including how Navigators used SNAP-Ed nutrition education programming and materials to work to increase consumption of fruit and vegetables in farmers market settings.

Building Partnerships between SNAP-Ed Programs and Farmers Markets

7/18/16

This webinar was created to help begin to build partnerships between SNAP-Ed programs and farmers markets, creating a win-win-win opportunity for the market, the SNAP-Ed programs, and the health of the community. The webinar showcased how SNAP-Ed nutrition education programming and evaluation efforts, specifically the Food Navigator pilot program, can work to increase consumption of fruit and vegetables in a farmers market setting. This training included details on increasing customer intent to purchase and access issues of multiple food assistance programs at the farmers market.

Other Webinars

Celebrating National Farmers Market Week in Michigan

7/28/20

National Farmers Market Week is the perfect opportunity to celebrate your market! Join MIFMA and the Farmers Market Coalition to learn tips and share tools for successfully promoting your farmers market. MIFMA members who register for the webinar will gain access to customized digital promotional tools to use to celebrate and promote on social media.

Cooking Demonstration Webinar

5/14/15

This webinar is about new licensing options for farmers markets implementing cooking demonstrations. You will hear from MDARD and a market manager who has completed the licensing application.

Difficult Questions and Controversial Topics

1/31/17

Difficult Questions and Controversial Topics

2020 Produce Prescription Statewide Learning Network July Meeting

7/23/20

This meeting will focus on sustaining and growing programs based on robust evaluation and documentation of potential impacts. The July meeting briefly touched on how programs are responding to the Covid-19 pandemic and adaptations adopted to implementation strategies.